BTS x Puma : Hug Winter Collection [Update]

It seems like BTS has teamed up with Puma KR again for their latest winter fashion collection. Featuring most of their FD Striker Long Down jackets and TSUGI shoes. The collection also includes hoodies and vests.

Link to items from the PUMA KR Collection below :arrow_down:

──≺ Puma KR Campaign x BTS ≻──

══════════════

Items (as worn by BTS)

—FD Striker Long Down [jackets] (269,000 KRW ~ 230+ USD)

—TSUGI Blaze [shoes] (129,000 KRW ~ 113USD)

═══════════════

Other items in the collection

— FD Urban Down Vest (139,000 KRW ~ 122USD)

— LS Shoelace Hoody (69,000 KRW ~ 60USD)

— FD Hoody FL (89,000 KRW ~ 78USD)

— FD FZ Hoody FL (99,000 KRW ~ 87USD)

— LS Velvet T7 Jackets (99,000 KRW ~ 87USD)

— TSUGI Shinsei (139,000 KRW ~ 122USD)

═══════════════

[ U P D A T E ]

Did Puma end their contract with BTS?

Not too long ago, it was speculated that BTS and Puma will be ending their contract making no further campaigns possible.

However,

As informed by Peachisoda, Puma did plan on ending the contract with BTS however due to great response (higher sales) with BTS as their brand ambassadors, they decided to renew the contract.

According to my assumptions, the winter collection may be the result of the existing contract that was supposed to have ended soon, but is rather being renewed next year. Regardless, what this means is that BTS x Puma campaigns live on.

Great for PUMA KR for having BTS for their campaigns since HYYH. BTS has really come far and added more value to the brand, making the deal too sweet to break. ⋅°✧･ﾟ.

img :copyright: : twitter